Deep linking – how does it work and why should you use it?
Deep linking is so popular that practically every one of us encounters it multiple times during everyday use of the Internet. For it is nothing else than an address that directs us to a specific place inside an application or our website, bypassing the home page or the start screen.
How we streamline work on advertising campaigns in the Meta Ads Manager
In our daily work on Facebook campaigns, we use many simplifications and semi-automations that streamline our work and speed up task execution within the ad manager without losing quality of the campaigns prepared for the client.
How to measure the effectiveness of advertising campaigns? Get to know UTM tags!
UTM codes are a tool that will help indicate where users clicking on a post, email, blog article, or ad come from.